Readings in modern marketing
| Main Author: | |
|---|---|
| Language: | English |
| Published: |
Hong Kong:
Chinese University Press,
c2006..
|
| Subjects: |
| LEADER | 00625cam a2200217 7i4500 | ||
|---|---|---|---|
| 001 | 0000005251 | ||
| 005 | 20130410090000.0 | ||
| 008 | 060907s2006 cc a b 000 0 eng d | ||
| 020 | |a 9629962403 | ||
| 020 | |a 9789629962401 | ||
| 020 | |a 9629962799 | ||
| 020 | |a 9789629962791 | ||
| 050 | 4 | |a HF5415 | |
| 090 | 0 | 0 | |a 658.8 |b QUE |
| 100 | 1 | |a Quelch, John A. | |
| 245 | 1 | 0 | |a Readings in modern marketing |c John A. Quelch.. |
| 246 | 3 | 0 | |a Modern marketing. |
| 260 | |a Hong Kong: |b Chinese University Press, |c c2006.. | ||
| 300 | |a xii, 755 p.: |b ill.; |c 24 cm.. | ||
| 504 | |a Includes bibliographical references. | ||
| 650 | 0 | |a Marketing. | |