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00733cam a2200241 7i4500 |
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0000008136 |
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20121206090000.0 |
| 008 |
841119s1984 enka 001 0 eng |
| 020 |
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|a 0135580242 (pbk.)
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| 020 |
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|a 9780135580240 (pbk.)
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| 050 |
1 |
4 |
|a HF5415.13
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| 090 |
0 |
4 |
|a 658.8
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| 100 |
1 |
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|a Kotler, Philip.
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| 245 |
1 |
0 |
|a Marketing management : :
|b analysis, planning, and control
|c Philip Kotler..
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| 250 |
|
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|a 5th ed..
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| 260 |
|
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|a London:
|b Prentice-Hall,
|c c1984..
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| 300 |
|
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|a xxi, 792 p.:
|b col. ill.;
|c 24 cm..
|
| 490 |
1 |
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|a The Prentice-Hall series in marketing
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| 500 |
|
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|a Includes index.
|
| 500 |
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|a Previous ed.: 1980.
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| 650 |
|
0 |
|a Marketing.
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| 653 |
|
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|a Marketing
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| 830 |
|
0 |
|a Prentice-Hall series in marketing.
|
