Fanocracy : : turning fans into customers and customers into fans /

Main Author: Scott, David Meerman, (Author)
Language:English
Published: [New York, New York] :: Portfolio/Penguin,, [2020].
Subjects:
LEADER 00780cam a2200241 7i4500
001 0000024813
005 20220823090000.0
008 220706s2020 nyu eng
020 |a 9780593084007  
040 |a EPU 
041 0 |a eng 
082 0 |a 658.8 
090 0 0 |a 658.8   |b DAV 2020 
100 1 |a Scott, David Meerman,   |e author.  
245 1 0 |a Fanocracy : :   |b turning fans into customers and customers into fans /   |c David Meerman Scott & Reiko Scott ; foreword by Tony Robbins.. 
264 1 |a [New York, New York] ::   |b Portfolio/Penguin,,   |c [2020]. 
300 |a 284 pages;;   |c 21cm.. 
336 |a text  |2 rdacontent 
337 |a unmediated  |2 rdamedia 
338 |a volume  |2 rdacarrier 
650 0 |a Relationship marketing.  
650 0 |a Customer relations --   |x Management.  
998 0 0 |a 0000011814