APA Citation

Scott, D. M. (2020). Fanocracy :: Turning fans into customers and customers into fans. [New York, New York] :: Portfolio/Penguin,.

Chicago Style Citation

Scott, David Meerman. Fanocracy :: Turning Fans Into Customers and Customers Into Fans. [New York, New York] :: Portfolio/Penguin,, 2020.

MLA Citation

Scott, David Meerman. Fanocracy :: Turning Fans Into Customers and Customers Into Fans. [New York, New York] :: Portfolio/Penguin,, 2020.

Warning: These citations may not always be 100% accurate.