Category creation : : how to build a brand that customers, employees, and investors will love /

Main Author: Kennada, Anthony,, 1986- (Author)
Published: Hoboken, New Jersey :: John Wiley & Sons, Inc.,, 2019..
Subjects:
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020 |a 9781119611561  
040 |a EPU 
090 0 0 |a 658.827   |b KEN 2019 
100 1 |a Kennada, Anthony,,   |d 1986-   |e author.  
245 1 0 |a Category creation : :   |b how to build a brand that customers, employees, and investors will love /   |c Anthony Kennada ; foreword by Brian Halligan.. 
264 1 |a Hoboken, New Jersey ::   |b John Wiley & Sons, Inc.,,   |c 2019.. 
300 |a 224 pages;;   |c 23cm.. 
336 |a text  |2 rdacontent 
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650 0 |a Industrial marketing.  
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