Innovating analytics : word of mouth index--use the next generation of net promoter to increase sales and drive results
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| Published: |
Hoboken, New Jersey:
Wiley,,
2013..
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| Item Description: | Includes bibliographical references ( pages 268-272) and index. |
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| Physical Description: | v, 282 pages: illustrations; 24 cm. |
| ISBN: | 9781118779484 (cloth) |