Marketing management : : analysis, planning, and control
| Main Author: | |
|---|---|
| Language: | English |
| Published: |
London:
Prentice-Hall,
1984.
|
| Edition: | 5th ed.. |
| Series: | The Prentice-Hall series in marketing
|
| Subjects: |
| Main Author: | |
|---|---|
| Language: | English |
| Published: |
London:
Prentice-Hall,
1984.
|
| Edition: | 5th ed.. |
| Series: | The Prentice-Hall series in marketing
|
| Subjects: |