Marketing management : : analysis, planning, and control

Main Author: Kotler, Philip
Language:English
Published: London: Prentice-Hall, 1984.
Edition:5th ed..
Series:The Prentice-Hall series in marketing
Subjects:
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005 20121206090000.0
008 110829s1984 enk 000 u eng d
020 |a 0135580242 (h.)  
020 |a 9780135580240 (h.)  
020 |a 0135579279 (ib.)  
020 |a 9780135579275 (ib.)  
100 1 |a Kotler, Philip  
245 1 0 |a Marketing management : :   |b analysis, planning, and control   |c Philip Kotler. 
250 |a 5th ed.. 
260 |a London:   |b Prentice-Hall,   |c 1984. 
300 |a XXI, 794 s:   |b ill.. 
490 0 |a The Prentice-Hall series in marketing 
653 |a ledelse 
653 |a planlegging 
653 |a juss/økonomi 
653 |a markedsføring 
653 |a markedskontroll 
653 |a analyse 
653 |a markedsføringsledelse