Introductory economics for business and management
Designed as an introductory text for those new to economics, this book demonstrates the contributions made by economics to organisations. It illustrates how economic factors impact on other business functions such as marketing, IT and purchasing.
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| Language: | English |
| Published: |
London ; New York:
McGraw-Hill,
2000..
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|---|---|---|---|
| 001 | 0000002465 | ||
| 005 | 20130416090000.0 | ||
| 008 | 010816s2000 enka b 001 0 eng d | ||
| 020 | |a 0077095618 (pbk.) | ||
| 020 | |a 9780077095611 (pbk.) | ||
| 090 | 0 | 0 | |a 330.024 |b GOU |
| 100 | 1 | |a Gough, Julian. | |
| 245 | 1 | 0 | |a Introductory economics for business and management |c Julian Gough.. |
| 260 | |a London ; |a New York: |b McGraw-Hill, |c 2000.. | ||
| 300 | |a xiv, 354 p.: |b ill.; |c 25 cm.. | ||
| 504 | |a Includes bibliographical references and index. | ||
| 520 | |a Designed as an introductory text for those new to economics, this book demonstrates the contributions made by economics to organisations. It illustrates how economic factors impact on other business functions such as marketing, IT and purchasing. | ||
| 650 | 0 | |a Managerial economics. | |