Developing the public relations campaign : a team-based approach

Main Author: Bobbitt, William R
Other Authors: Sullivan, Ruth( 1955-)
Language:English
Published: Boston: Pearson/Allyn and Bacon, 2005..
Subjects:
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008 040224s2005 maua b 001 0 eng
020 |a 0205359248  
090 0 0 |a 659.2   |b BOB 
100 1 |a Bobbitt, William R   |q (William Randy)  
245 1 0 |a Developing the public relations campaign :   |b a team-based approach   |c Randy Bobbitt, Ruth Sullivan.. 
260 |a Boston:   |b Pearson/Allyn and Bacon,   |c 2005.. 
300 |a xvii, 284p.:   |b ill.;   |c 24cm.. 
504 |a Includes bibliographical references (p. 249-264) and index. 
650 0 |a Public relations.  
700 1 |a Sullivan, Ruth(  |d 1955-)