The mass media, public opinion, and public policy analysis : linkage explorations
| Main Author: | |
|---|---|
| Language: | English |
| Published: |
Columbus, Ohio:
C.E. Merrill Pub. Co.,
[1975].
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| Series: | Merrill political science series
|
| Subjects: | |
| Online Access: | https://books.google.com/books?id=dwUqAQAAMAAJ |
Table of Contents:
- Introduction
- Linkage models, public opinion, and media effect
- Professional public relations and political power
- Causal factors and media influence in voters' choice
- Presidential manipulation and reporters' bias : the eternal conflict
- The Watergate scandal : the opinion-policy process exposed
- Blacks and the mass media
- The media and society : theories of media effects
- The mass media and political change : an empirical test
- The wired nation : social and political implications
- Some concluding thoughts and new research avenues.