Marketing management : an Asian perspective

Other Authors: Kotler, Philip,( 1931-)
Language:English
Published: Singapore ; New York: Prentice Hall, 2006..
Edition:4th ed..
Subjects:
LEADER 00664cam a2200193 7i4500
001 0000001475
005 20130417090000.0
008 080627s2003 si a b 001 0 eng c
020 |a 0131982621  
020 |a 9780131982628  
090 0 0 |a 658.800   |b MAR 
245 0 0 |a Marketing management :   |b an Asian perspective   |c Philip Kotler ... [et al.].. 
250 |a 4th ed.. 
260 |a Singapore ;  |a New York:   |b Prentice Hall,   |c 2006.. 
300 |a xxxiii, 830 p.:   |b col. ill. ;;   |c 28 cm.. 
504 |a Includes bibliographical references and indexes. 
650 0 0 |a Marketing --   |x Management  
650 0 0 |a Marketing --   |x Management --   |z Asia  
700 1 |a Kotler, Philip,(  |d 1931-)