APA Citation

(2011). The future of marketing: What every executive needs to know. New York, NY: McKinsey.

Chicago Style Citation

The Future of Marketing: What Every Executive Needs to Know. New York, NY: McKinsey, 2011.

MLA Citation

The Future of Marketing: What Every Executive Needs to Know. New York, NY: McKinsey, 2011.

Warning: These citations may not always be 100% accurate.